And just in time for Valentines day, Kelly has poured her passion for lingerie - and her enviable curves - into her latest lingerie line for high street store New Look.
The vintage-inspired collection features delicate lace-trimmed bras, high-waisted knickers and suspender belts, all in baby soft pastel tones of the palest blush or floral pinks.
And according to Kelly's Twitter feed, the collection is selling well. 'New Look Lingerie Sales up 18% Great news thank you everyone,' she wrote earlier today.
Kelly explains that all the lingerie from her collection enhances girls' curves, rather than attempting to slim them down.
'I don't like minimiser bras,' she said in an interview with Now magazine. 'I think girls should embrace their curves - push 'em up! Lacy French knickers that accentuate your waist flatter us curvy girls.'
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